Uman NUH | today: 07/08/2024
| Author(s) |
ЗАГОРОДНЮК О. В. , , , Дмитрик І. О., , , |
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|---|---|---|---|
| Category | Economics | ||
| year | 2024 | issue | Issue number 104. Part 2 |
| pages | 191-201 | index UDK | 658.5 | DOI | 10.32782/2415-8240-2024-104-2-191-201 (Link) |
| Abstract | The current stage of development of Ukrainian business is determined not only by growing competition at the national and international levels, but also by the need to adapt to rapid changes in the world of technology. Digital transformation, which is a key factor in this process, provides enterprises with the opportunity to open new horizons of efficiency and competitiveness. In this context, the implementation of BPM, CRM, and ERP systems is crucial for the further development of Ukrainian companies. However, despite the potential benefits of using these systems, their implementation and optimization are accompanied by significant challenges. These include the integration of technologies, the need for changes in corporate culture, and the responsibility for training staff to new working practices. Ukrainian companies face unique challenges, including limited financial resources; a shortage of qualified personnel in the labor market; and growing cybersecurity and data protection requirements. Solving such problems is becoming an important prerequisite for successful digital transformation. The article focuses on the role and impact of BPM, CRM, and ERP systems in the digitalization of Ukrainian business. It examines the emergence and development of these systems, their differences and commonalities, implementation challenges, and benefits for enterprises. The author points out the importance of choosing the right system, as well as possible problems with staff adaptation and cybersecurity. The article also analyzes the most popular systems on the Ukrainian market and offers recommendations for enterprises on the selection and implementation of these systems. In doing so, the choice of a suitable system should be justified and based on the specific needs and characteristics of the enterprise. It is important to take into account not only the functionality of the systems, but also their security, integration capabilities, and flexibility in use. Therefore, the study confirms the need for continuous improvement of management systems through digitalization and the introduction of the latest technologies in the activities of enterprises | ||
| Key words | BPM, CRM, ERP, digital transformation, business process management, customer relationship management, resource planning, digitalization, cybersecurity | ||