Uman NUH | today: 07/06/2020

Management of marketing activity at agricultural enterprises

Author(s) Tkachenko T.A., , ,
Category Economics
year 2014 issue Випуск №84. Частина 2
pages 143-148 index UDK 658.8.012.12: 631.1: 339.187
Abstract The issues of marketing activity of agricultural enterprises in the Cherkasy region were considered in the article. According to author’s investigation, marketing activities of agricultural enterprises in the region concerning livestock and crop production were profitable. Improvement of the marketing policy methods were defined and structure analysis of products distribution channels was identified.
Key words сбыт, сельскохозяйственные предприятия, растениеводство и животноводство, прибыль, каналы реализации
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